What You Get:
Week 01: The Psychology of Instant Influence (Emotional Hooks 101)
Why Micro-Copy Matters More Than Ever: Learn how small, targeted messages can have a massive impact.
The “Thumb Stop” Principle: Understand why emotion, not logic, is what makes people stop scrolling.
The Emotional Hierarchy: Discover which emotions trigger immediate action and engagement.
The 3-Second Rule: Why you have just 3 seconds to grab attention before losing potential customers.
The 5 Core Emotional Hooks: Master emotional hooks for micro-messages that instantly capture attention.
Live Breakdown of Real-World Viral Micro-Messages: Understand why they work and how you can apply the same techniques.
Week 02: Instant Curiosity and Attention Hacking
Why Curiosity is Key for Text-Based Selling: Leverage the secret weapon of curiosity to make your messages irresistible.
The “Open Loop” Principle: How to use incomplete information to hijack the brain and build anticipation.
Anatomy of a High-Impact Micro-Hook: Craft messages that demand attention instantly.
The Curiosity Magnet Blueprint: Use plug-and-play templates to build curiosity in any message.
5 Proven Curiosity-Builders: Techniques you can apply to any product or service.
BONUS: Advanced techniques to combine sensory language with curiosity for maximum impact.
Week 03: Conversational Persuasion (Turning Chats into Sales)
The Power of Conversational Micro-Copy: Why chat flow works better than traditional sales scripts.
The Conversational Selling Map: A simple step-by-step guide for natural selling that feels authentic.
5 Rules of Micro-Conversations: Learn the principles that make your chats convert like crazy.
Permission-Based Selling: Sell without ever feeling pushy or intrusive.
Real-World Examples and Templates: Get templates you can immediately implement.
How to Tell Micro-Stories Inside Chats: Use storytelling to trigger emotions and inspire buying decisions.
Week 04: Closing the Sale Without Feeling ‘Salesy’ (Micro-Closers)
The Myth of the Big Ask: Understand why most sales are lost at the closing stage and how to avoid it.
The Ladder of Tiny Yeses: Learn how micro-commitments lead to bigger sales over time.
12 Micro-Closing Phrases: Use phrases that work on any messaging platform to gently close the sale.
Creating Genuine Scarcity and Urgency: Learn how to make people take action without feeling pressured.
The Complete Micro-Conversation Flow: From Hook → Engage → Sell—a proven framework for converting leads into customers.
BONUS: How to automate micro-selling using simple chatbots to make the process even easier.
Bonus #1: The Micro-Copy Swipe File ($297 Value)
A vault of hundreds of battle-tested micro-copy templates you can plug and play for every stage of the conversation.
From irresistible opening hooks to curiosity-building starters and proven closes, you get the exact phrases and conversation maps that are working right now. Simply copy, paste, and customize for your niche in seconds!
Bonus #2: 100 Emotional Triggers Cheat Sheet ($197 Value)
Unlock the secret language of human emotions with this one-page cheat sheet.
This cheat sheet isn’t just a list of words; it’s your key to tapping into core emotions—desire, curiosity, fear, urgency, and more.
Use these triggers and phrases to create irresistible micro-messages that bypass logical objections and speak directly to your audience’s deepest needs.
