Learn which tactics, techniques, and strategies will work for you to get a Knowledge Panel short term, how you can get into Google’s Knowledge Vault, and then how your entity can build confidence.
COURSE FEATURES
5 hours on-demand video
75 additional learning resources
One year access
Certificate of Completion
What you’ll learn:
Educating the Child that is Google
Getting a Knowledge Panel in Three Easy Steps
Building Your Entity Home
Writing Your Entity Description
Identifying the Relevant Corroborative Sources
The Non-Geeky Way to Join the Dots
The Powerful Geeky Way to Join the Dots
How Google’s Knowledge Graph Works
Six Knowledge Verticals that Trigger a Knowledge Panel
How to Claim a Knowledge Panel (and When You Shouldn’t)
How to Change Information in a Knowledge Panel
What Information Does Google Show in Knowledge Panels?
The Three Google Knowledge Algorithms
The Google Knowledge Extraction Algorithm
How a Knowledge Panel is Built
Getting Your Entity Into Google’s Knowledge Vault
Getting your Knowledge Panel to Show on Your Brand SERP
Managing People Also Search For and Related Searches
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